We Have a Logo

And the winner is:

[added] Follow up to “Choosing a Logo Part 2” and “Choosing a Logo” [/added]

Behavior Marketing

Recently I have been working with a few companies that have been using behavior marketing, so far I have had a good experience. I was wondering if anyone has any feedback?

Post Affiliate Summit-Jan 2007

This last weekend was the Affiliate Summit down in Las Vegas, for anyone who has not been there it’s a great event. Many of the top vendors, merchants, and affiliates are walking the halls.  If you make one good contact or get one great idea, the entire trip has paid for it self. Of all the networking and material you learn, the most important thing from any conference is what you do right when you get back. You come back with a million ideas and half a dozen directions to go in, but if you never put anything into action then it was all a waste of time. Action is needed, even if you have no idea of how your going to get from point A to Z, all you need to do is get from A to B, C will follow.

Choosing a Logo Part 2

We are still in the process of choosing a logo. Logoworks has been very good to work with and they’ve come back with these revisions:

Here is the starting point they worked off of:

Revision #1

Revision #2

Revision #3

Revision #4

Revision #5

Revision #6

So what do you think?  Improvement over the last ones? Which one is your favorites?  What type of changes if any would you make to your favorite logo?

Affiliate Summit 2007 Wrap Up

Affiliate Summit played to a sold out audience of over 2,000 people. It was a great success. Congrats to Shawn Collins and Missy Ward for putting on a great event. I think Wynn Las Vegas did a fantastic job in a major sponsorship roll with the party at the Tryst and at the Icebreakers networking event. Great job Karen, Katie, and others that helped out. I didn’t attend as many classes as I would have liked, but the networking was great. If you missed the one in Vegas, you can still catch the event in Miami which I’m sure will be a equally valuable.

It was interesting hearing the different sides of the debates in a lot of the classes. I wish Michael Jacobs would have continued debating Vinny Lingham in the “Parasites or Partners” track on Tuesday. I enjoyed the presentation but I believe that Michael’s logic regarding affiliate search partners was (is) deeply flawed. I think a healthy debate was taking shape that would have benefited merchants and affiliates alike and that the discussion was ended prematurely.

I’ve uploaded a few pics of the event to my Flickr account for anybody that wants to take a peek.

LiNkBaItInG - aNyThInG tO gEt AtTeNtIoN

My entry into the online marketing game began as an affiliate playing around with natural / organic search. Anyone who has attempted optimizing a website for the search engines will quickly tell you that 90% of the game is link building. There are lots of ways to obtain links but the engines (particularily Google) are becoming more sophisticated each year in terms of what is a “true” link versus a manipulated link (bought etc.). Ultimately, the best link building strategy is to create loads of original, quality content that others will WANT to link to. As blogs have become more widespread a new link building strategy has become more and more common - linkbaiting. Basically link baiting is the idea of writing something so outrageous, controversial, funny or attention grabbing that people can’t help but link to it. Search Eninge Land refers to linkbaiting as “viral, linkable content designed to attract thousands of links. ” Even Matt Cutts over at Google (who typically frowns on any attempt to manipulate search engine rankings) admits that link baiting can be “something interesting enough to catch people’s attention, and that doesn’t have to be a bad thing. “

Affiliate Summit Las Vegas

I arrived late last night in Las Vegas for the Affiliate Summit conference. I will be meeting up with affiliates looking to push our payday loan offer (Cash Central) as well as interviewing a couple of people for an seo position with Cash Central. If you would like to discuss promoting our offer or are interested in interviewing for the seo position please give me a call on my cell phone, 801-636-9592. (Ryan Williams)

Welcome Ryan Williams

Heeeere’s Ryan. Williams that is. Ryan Williams has been involved in both marketing on behalf of clients in an agency setting and working in the affiliate marketing space since 2000. He has been both an affiliate as well as an affiliate manager. He has managed thousands of affiliates in credit related industries. Ryan’s online marketing experience includes affiliate management, lead generation, media buys, online press releases, CPC and natural search marketing.

Ryan has been a tour guide throughout Latin America conducting tours in Mexico, Guatemala, and Belize.  When he isn’t involved in internet marketing or guiding tours he can be found moderating message boards at the NBA Basketball news site he co-founded.

Passionate in everything he does, Ryan brings a knowledgeable and creative perspective to Super Affiliate Marketing.

Getting Ready for Affiliate Summit West

I’m getting ready to go to Affiliate Summit West in Las Vegas this weekend.  I’ve never been to an Affiliate Summit before so I’m excited to go and see how this conference unfolds.  Apparently it must be pretty good as it is sold out–both full-conference and exhibit-only passes.  I’m guessing that I’ll be adding this as a regular to my conference schedule.

Rather than go the hotel route this time, Ryan Williams, Paul Schroader and I are splitting a vacation home rental.  We’ll be off the strip which has its advantages and disadvantages.  We’ll have to drive to get to the conference but we’ll have a more relaxing trip.

Choosing a Logo

A little help here please…

Logoworks is designing a logo for us and we have 6 design concepts to choose from as well as two “extra compositions”. Here they are.

Logo #1

Logo# 2

Logo #3

Logo #4

Logo #5

Logo #6

Extra Composition #1

Extra Composition #2

Please comment with your favorite logo.  If you have color suggestions let us know.  We can do several rounds of revisions with this group.  They did a great job on the logo for Maya Jade.  I’m not as excited (yet) with the logo for Super Affiliate Marketing.