Posts on ‘December 21st, 2007’

Just stumbled across this interesting viral marketing article. It begins with a simple but quality definition of viral marketing:
 Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message’s exposure and influence.
The article then proceeds to outline 6 key principles (using […]

For those not yet familiar with Spirit Airlines they have major hubs in LA, Ft. Lauderdale and Las Vegas and offer a good number of flights throughout Latin America and the Caribbean. They have no affiliate marketing program but they have done a remarkable job of viral marketing via fares that are just too good […]