Changes with Adwords

Google is rolling out changes to AdWords by week’s end. There will now be a column that will rank each keyword/ad and how it is performing on a three part scale, “Poor”, “OK”, and “Great”. This will help clarify why some ads have astronomical bids and some are just normal. In the coming weeks there will also be an algorithm change that will give advertisers the benefit of the doubt where little keyword data is available. Rather than jacking the bids through the roof, Google will allow a lower bid price until more data and performance is established.

Check out more coverage at Search Engine Land, and the official post from Google.

Welcome Paul Schroader

Super Affiliate Marketing are excited to announce the addition of Paul Schroader to our team of expert internet marketing bloggers. Paul comes to us with a long history in internet marketing that began back in the late 90’s with Flipdog.com. Paul recalls being advised to become an affiliate while managing programs by Todd Crawford in 1999 and has maintained that philosophy ever since.  He feels that in order to truly understand the issues that affiliates are dealing with, one must walk in their shoes. He has become a super affiliate (primarily using paid search) for a variety of well known programs. He presently manages affiliate programs for such well known companies as Oreck and Tabasco. Paul is also a founding member and the President of the Rocky Mountain Affiliate Marketing Association which includes affiliate managers from companies such as Overstock.com, MyFamily.com, BackCountry.com and 1800Contacts.com.

Welcome to Super Affiliate Marketing

Thanks for stopping by. We are launching a new site that will host some of the top names in affiliate marketing.  We’ll interview affiliate managers, super affiliates, and top marketing experts to help you in your affiliate marketing efforts.  Check back often.